Toll Frees Have Nationwide Appeal

Many businesses are struggling with a limited customer base because they use only a standard phone number. They are losing customers to long-distance charges. All types of businesses have a simple opportunity to expand their potential customer base by using a 1-800 phone number in all ads. An ad with a standard phone number placed in a newspaper 1,000 miles from the company could quickly lose the interest of up to 70% of potential customers. But an ad with a 1-800 number placed in a distant market can drastically increase response.

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